Intelligence systems
Nobody agrees on the numbers.
Intelligence
When two people pull the same metric and get different answers, the problem isn't the dashboard tool. It's that there's no agreed definition and no single place the number comes from.
What gets built
- Definitions first — what counts as a lead, a customer, a return, a month
- One reporting layer that everything feeds, with the sources documented
- Dashboards built for the decisions that get made, not every metric available
- Customer research — surveys, reviews, support tickets and sales calls, read systematically
- Alerting when something moves enough to need attention
What it changes
Meetings stop being about whose number is right and start being about what to do next.
Next
Is this the constraint?
The only way to know is to look at the whole flow, not the symptom. Tell us what's happening and we'll tell you where we'd start.