Hipcraft Tell us what's not working

Systems

Systems, not deliverables.

A campaign ends. A system keeps running. These are the five system types most businesses actually need installed — each one diagnosed before it's built.

The five

What we build

Revenue

Revenue systems

Lead capture, CRM, routing, follow-up sequences and the measurement that proves whether any of it worked.

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Ecommerce

Ecommerce systems

Merchandising, conversion path, subscription and lifecycle flows, and the integrations between store, ESP and fulfillment.

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Acquisition

Customer acquisition systems

Search, paid, content and email built to run as one system with shared tracking — instead of four channels arguing over credit.

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Automation

Automation & AI systems

The repetitive work a person is doing by hand, moved into a workflow that runs whether or not anyone remembers to run it.

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Intelligence

Intelligence systems

Reporting, dashboards and customer research, so decisions stop depending on whoever exported the spreadsheet last.

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Not sure which one you need? That's normal, and it's the point of the first conversation. Describe what isn't working and we'll tell you which constraint we'd look at first.

After the build

Built systems don't stay built by themselves.

Every system we install can be covered — monitored, maintained and changed as the business changes.

How coverage works